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Reference: https://trailheadacademy.salesforce.com/certificate/exam-engagement-consultant---MCAE-Con-201
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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:
LenoxSoft wants to see all the Accounts that were closed last month on the Account Based Marketing dashboard in B2B Marketing Analytics.
What dashboard feature should be used?
- A. Select the win percentage in the Revenue Win Percentage donut chart so the Accounts will be faceted by won deals.
- B. Select the dropdown filter " Closed Date " and " Last Month " to view all Accounts closed in the last month.
- C. Select the " Accounts " filter that allows filtering by accounts created within the last month.
- D. Filter the dashboard by the highest sales activity in the Sales Activities by Accounts chart.
Correct Answer: B 🗳️
What behavior is expected when the " Overwrite Prospect Opted Out field " Salesforce connector setting is enabled?
- A. The record that was last updated sets the field value for a synced prospect.
- B. Opting out a prospect in Salesforce or Marketing Cloud Account Engagement deselects the " Do Not Email " field upon sync.
- C. Only users with an Administrator user role will be able to change the prospect field value.
- D. Only 200 records per day can be updated to overwrite the " Opted Out " field value.
Correct Answer: A 🗳️
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A marketing user wants to create a newsletter list where prospects will be automatically added based on a specific set of criteria. However, they also want to make sure sales users can manually add their prospects to the list even if they don ' t match the criteria.
Which automation tool should be used?
- A. Segmentation rule
- B. Dynamic list
- C. Automation rule
- D. Completion action
Correct Answer: C 🗳️
Which activity appears on a prospect ' s record when they submit a Marketing Cloud Account Engagement form named ' Contact Us ' that resides on a Marketing Cloud Account Engagement landing page?
- A. Marketing Cloud Account Engagement Successfully submitted the " Contact Us " landing page.
- B. Nothing will display
- C. Marketing Cloud Account Engagement Successfully submitted the " Contact Us " landing page and form
- D. Marketing Cloud Account Engagement Successfully submitted the " Contact Us " form
Correct Answer: D 🗳️
What are available Data Formats in Marketing Cloud Account Engagement Form Fields
- A. Phone
- B. Date
- C. Email
- D. Number
- E. Password
- F. Text
- G. Email not from ISPs and free email providers
- H. Email with valid mail server
Correct Answer: C,D,F,G,H 🗳️
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