[Sep-2021] SAP C-C4H260-01 Dumps – Reduce Your Chance of Failure in C-C4H260-01 Exam [Q12-Q27]

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[Sep-2021] SAP C-C4H260-01 Dumps – Reduce Your Chance of Failure in C-C4H260-01 Exam

To help you achieve your ultimate goal, we suggest the actual SAP C-C4H260-01 dumps for your SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam preparation to use as your guideline.

NEW QUESTION 12
What are the characteristics of rule models in rule-based scores? Note: There are 2 correct Answers to this question.

  • A. They contain several rules.
  • B. They contain model fits within one score.
  • C. They contain several scores.
  • D. They contain different scopes.

Answer: A,C

 

NEW QUESTION 13
When working with the Lead Nurture Stream app, you can define multiple lead stages and multiple campaigns for each stage. What is the maximum number of stages that can be defined and the maximum number of campaigns per stage?

  • A. As many as required and each stage can have a maximum of 15 campaigns.
  • B. Three stages and each stage can have a maximum of 10 campaigns.
  • C. Five stages and each stage can have a maximum of 10 campaigns.
  • D. Seven stages and each stage can have a maximum of 15 campaigns.

Answer: A

 

NEW QUESTION 14
You want to create a predictive key performance indicator (KPI) that determines the buying propensity for a specific product. Which data is essential for creating these types of predictive models? Note: There are 2 correct Answers to this question.

  • A. Product categories
  • B. Items of interest
  • C. Product master data
  • D. Sales order interactions

Answer: A,D

 

NEW QUESTION 15
You want to customize e-mail content based on consumers' buying behavior in the Web shop. Which settings do you need to change in the Content Studio?

  • A. Structure Changeable
  • B. Communication Category
  • C. Tags
  • D. Personalization

Answer: C

 

NEW QUESTION 16
You want to be able to upload pictures directly in the Content Studio in SAP Marketing Cloud. What feature do you need to activate?

  • A. Simple Content Repository
  • B. Digital Asset Management Systems
  • C. SAP Image Library
  • D. SAP Product Content Management

Answer: B

 

NEW QUESTION 17
You want to use marketing areas to achieve an end-to-end data separation. Which configuration activities are mandatory when using marketing areas? Note: There are 3 correct Answers to this question.

  • A. Activate marketing area for campaign execution.
  • B. Create and configure the marketing areas.
  • C. Maintain marketing areas in the Provider Credentials app.
  • D. Maintain marketing areas for custom fields.
  • E. Assign the required roles and restrictions for users.

Answer: A,B,E

 

NEW QUESTION 18
How does merging and matching work in SAP Marketing Cloud? Note: There are 3 correct Answers to this question.

  • A. The date of birth is used as an additional criterion to achieve a sufficiently high level of confidence to perform a soft match.
  • B. Matching logic works against existing records and against simultaneously imported data.
  • C. The "One Per Contact" configuration setting is used as a hard match criteria with a high level of confidence.
  • D. The number of best records can be configured for each contact.
  • E. The full name is used as an additional criterion to achieve a sufficiently high level of confidence to perform a soft match.

Answer: B,C,E

 

NEW QUESTION 19
Which communication mediums can be maintained via the campaign execution blacklist? Note: There are 2 correct Answers to this question.

  • A. E-mail
  • B. Push notification
  • C. Facebook
  • D. SMS

Answer: A,B

 

NEW QUESTION 20
Your customer data needs to be seen in the Marketing Calendar for the purpose of trade promotions.
Which of the following fields are mandatory to maintain in the Custom Business Object (CBO)? Note:
There are 3 correct Answers to this question.

  • A. Contact ID
  • B. Start, End date
  • C. Key identifier field
  • D. Origin
  • E. Description

Answer: B,D

 

NEW QUESTION 21
Which of the following tasks can be performed using the Export Software Collection app? Note: There are 3 correct Answers to this question.

  • A. None
  • B. None
  • C. Export campaign history
  • D. Do a hotfix export
  • E. Create a change project
  • F. None
  • G. None
  • H. None
  • I. None
  • J. None
  • K. None
  • L. None
  • M. Add items to your software collection
  • N. None
  • O. None
  • P. Check items of your software collection for inconsistencies and dependencies
  • Q. None
  • R. None

Answer: D,M,P

 

NEW QUESTION 22
You want to import/export data to/from SAP Marketing Cloud. Which applications do you need to configure to use the standard APIs? Note: There are 3 correct Answers to this question.

  • A. Communication Arrangement
  • B. Communication Users
  • C. Communication Categories and Limits
  • D. Communication Systems
  • E. SAP Cloud Platform Extensions

Answer: C,D

 

NEW QUESTION 23
How does SAP Marketing Cloud support services with long term agreements? Note: There are 2 correct Answers to this question.

  • A. By grouping marketing objects, such as programs and campaigns
  • B. By triggering up-selling to higher valued product bundles
  • C. By running campaigns to prolong contracts
  • D. By allocating budget for marketing activities and plan budgets

Answer: C,D

 

NEW QUESTION 24
Which term describes a campaign that uses e-mail and external platforms such as Data Management Platform (DMP)?

  • A. E-mail Campaign
  • B. Multichannel Campaign
  • C. Trigger-based Campaign
  • D. External Campaign

Answer: B

 

NEW QUESTION 25
You have defined several marketing areas for campaign execution in your SAP Marketing Cloud system.
What steps do you have to execute to send birthday e-mails to all contacts across those marketing areas?

  • A. Create Target Groups, Campaigns, and Content by marketing area.
  • B. Create Target Groups, Campaign templates, and Content templates by marketing area.
  • C. Create one Target Group, Campaign, and Content for all marketing areas.
  • D. Create Target Groups, Campaigns, and Content by marketing area and communication category.

Answer: D

 

NEW QUESTION 26
Which of the following are communication prerequisites for integrating SAP Marketing Cloud with public APIs? Note: There are 3 correct answer: to this question.

  • A. Create a communication arrangement.
  • B. Create a communication system.
  • C. Assign a communication system to the communication scenario.
  • D. Activate the scenario to enable communication.
  • E. Assign communication users to the communication system.

Answer: A,B,C

 

NEW QUESTION 27
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