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Google adwords-search Exam Syllabus Topics:

Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. When a Google AdWords user targets a language for his business, there are three choices as part of the targeting. Which of the following is NOT a language targeting choice in Google AdWords?

A) Combine with location targeting
B) Domain origination
C) Multiple languages
D) Single language

2. Fran is evaluating her keywords for her company. She is viewing the ad group for her company, but she'd like to see the Quality Score for the ads and keywords. How can Fran see the Quality Score?

A) Google does not reveal the Quality Score.
B) The Quality Score is only shown through the Reports feature for ads. Fran needs to create a Performance Report for her keywords.
C) The Quality Score is displayed next to each keyword in the keyword list. Fran needs to navigate to her keywords.
D) The Quality Score is disabled by default. Fran needs to click 'Columns' and then select 'Qual. Score' to enable the Quality Score column.

3. You have created several campaigns with Google AdWords for your clients. You are using the Manager Defined Spend for your budgets in Google AdWords. When you create a new start date for a budget, what requirement does Google have in regard to the new budget and existing budgets that you manage?

A) Managed account budgets can't start and end on the same day for more than three managed accounts.
B) Start dates for new budgets can't overlap with other budgets that may already be set up for the managed account.
C) Managed account budgets cannot exceed $100 per day.
D) Managed account budgets must be approved by two parties before the ad will begin display.

4. Which of the following is used to describe the return on investment for Google AdWords
campaigns?

A) Return on keyword spend
B) Return on Ad Investment
C) Return on Ad Spend
D) Return on bounce rate

5. Which of the following is used to start the search query?

A) Doc server
B) Proxy server
C) Google web server
D) Index server

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